Privacy Policy

Our mission statement

Lustery understands that your Personal Information is exceptionally important to you, especially given the nature of our website and the products we sell, and when you trust us with it, we have a duty to keep it safe and secure.

Lustery complies with all relevant data protection legislation including GDPR, UK GDPR and CCPA. We apply the highest standards to protect your personal data.

What we do and don't do

• (a) We do use your Personal Information to provide great customer service.
• (b) We do respect your privacy.
• (c) We do go the extra mile to protect your data.
• (d) We don't sell your Personal Information to third parties.

Your Personal Information is in safe hands with Lustery and we've prepared this Policy to be transparent about how we collect, use and store your Personal Information.

Personal Information means any information that can identify you directly or indirectly including name, age, phone number, address, and online identifiers such as cookies.

Overview – the key information you should be aware of

(A) Who we are: We are Lustery Group, a company registered in England and Wales, with registered office at 124 City Road, London, United Kingdom, EC1V 2NX. We are the data controller of your Personal Information.

(B) Contact: Data Protection Officer, Lustery, 124 City Road, London, EC1V 2NX. Email: info@lustery.co.uk

(C) Who this policy applies to: visitors to our website and customers who create an account with us.

(D) Your right to object: you may ask us to stop using your Personal Information for marketing purposes and object where processing is based on legitimate interests.

(E) What you need to do: Please read this Policy carefully to understand how we handle your Personal Information.

1. How we obtain your Personal Information

You may give us Personal Information by:

• online forms on our website
• setting up an account
• purchasing products
• using the Lustery forum
• entering a competition, promotion, or survey
• contacting us by phone, email, or other means

2. Collection of your Personal Information and how we use it

2.1 Visitors to our website

(a) What Personal Information we collect: name, email, telephone number, information you provide when contacting us, technical information, and information about your visit and website behaviour.

(b) How we use your Personal Information:

1. to allow you to access and use our website
2. to improve and maintain our website
3. to ensure website security
4. to remember your preferences
5. to evaluate use of our website and compile reports
6. to deal with enquiries or issues

(c) A word about cookies: We use cookies to remember shopping basket contents, personalise the website, and monitor performance. You can block cookies in your browser, but some website functions may stop working. For detailed information on cookies, please refer to our Cookie Policy.

2.2 Customers who create an account with us

(a) What Personal Information we may collect:

1. name
2. postal address
3. email address
4. telephone number
5. age
6. gender
7. day of birth
8. anniversary
9. sexual preference
10. relationship status
11. credit/debit card details
12. information provided when corresponding with us
13. updates to your information
14. information posted on the Lustery Forum
15. information provided when entering a competition, promotion or survey
16. account and service information including order details, order history, payment details, customer services information, and customer relationship management and marketing information

(b) How we use your Personal Information:

1. to provide services as an online retailer
2. to facilitate deliveries
3. to deal with enquiries and issues
4. to verify identity
5. to send communications you have consented to
6. to send product and service information if you have consented

(c) Special categories of data: Some of the information we collect may include special categories of data, such as information about your sex life or sexual orientation. We treat this data with extra care.

(d) Information we need to provide services: If you do not provide certain Personal Information, you may no longer be able to access our services.

2.3 Additional reasons we may use your Personal Information

1. to deal with enquiries or requests for a copy of the information we hold about you
2. for internal reporting, administration, insurance, security, research, development, and efficiencies
3. to comply with applicable laws and regulations
4. to establish, exercise, or defend legal rights

2.4 Further processing

We will not use your Personal Information in any way that is incompatible with the purposes described above.

3. Legal basis for the use of your Personal Information

We rely on the following legal bases:

1. performance of a contract
2. compliance with legal obligations
3. legitimate interests, including running our business, ensuring website security, providing services, receiving payment, customer service, and internal administration
4. your consent where required, including for special categories of data and some marketing activities

You may withdraw consent at any time by contacting info@lustery.co.uk.

4. How will we use your data?

We may share your Personal Information with group companies and trusted third parties including:

• website service providers
• email service providers
• delivery service providers such as Royal Mail
• Trustpilot
• payment processors, insurers, logistics providers, cloud service providers, and support providers
• analytics and search engine providers

We may also disclose Personal Information to comply with legal obligations, enforce agreements, respond to claims, protect safety, and prevent fraud. We may also use anonymised aggregated reporting and statistics. We do not sell your Personal Information.

5. How do we store your data?

We keep your Personal Information only for as long as necessary for the purposes for which it is collected, as required by law, or to establish, exercise or defend legal rights.

Lustery UK and EU customer records are stored securely within the EU and transferred to the UK only where necessary to process orders or customer service requests.

6. Your rights

You have the following rights:

• Right of access and to be informed
• Right to rectification
• Right to erasure
• Right to restrict processing
• Right to object
• Right to data portability

To exercise your rights, contact info@lustery.co.uk. We will respond within a reasonable period and generally within 28 days unless a longer period is permitted by law.

7. Children

Lustery operates under Age of Consent laws. By placing an order, you confirm that you are legally allowed to purchase the items. Our websites are not directed at children and we do not knowingly collect Personal Information from children under 16.

If you believe a child has provided Personal Information, contact info@lustery.co.uk.

8. Marketing

We may use your Personal Information for marketing by email, telephone and post where consent has been obtained. You may opt out at any time by contacting info@lustery.co.uk.

9. Risks and how we keep your Personal Information secure

The main risk is loss, theft or misuse of your Personal Information. We take reasonable organisational and technical measures to protect it, including secure servers and SSL encryption for payment transactions.

Information sent over the internet is not completely secure, and transmission is at your own risk. If you have an account password, you are responsible for keeping it confidential.

10. Links to other websites

Our website may contain links to third-party websites. We are not responsible for their privacy practices, content, or policies. Please read their terms and privacy policies before providing Personal Information.

11. Changes to our Policy

We may update this Policy from time to time. Any changes will be posted on this page and, where appropriate, notified by post or email.

12. Further questions and how you can make a complaint

If you have any queries, complaints, or wish to exercise your rights, contact us at info@lustery.co.uk.

If you are unhappy with how we use your Personal Information, you may also complain to the relevant data protection regulator. For the UK, this is the Information Commissioner’s Office.